Paid traffic is one of the best tools for attracting customers and increasing the visibility of a business, all while acting quickly and in a targeted manner.
Currently, the market has a demand for qualified professionals to work in this area, offering great opportunities for those who want to learn and improve their skills.
In addition, managers and entrepreneurs have shown increasing interest in delving deeper into paid traffic strategies to drive results for their organizations.
If you are interested in specializing in internet traffic, check out our list of the best online paid traffic courses.
Best paid internet traffic courses
Check out our list of the best courses to learn about paid internet traffic.
1. Paid Traffic and Media Performance Manager Training 2022#
The purpose of this material is to help professionals master the three main areas of online sales: paid traffic, online conversion, and web analytics.
The course instructor is Hélder Brito, who has managed over R$17 million in paid traffic and teaches at institutions such as FGV and ESPM.
The content will teach you about Google Ads, YouTube Ads, Facebook Ads, Instagram Ads, Copywriting, Neuromarketing, Mental Triggers, and Google Analytics.
Workload: 27 hours
Certificate: Offers a certificate of completion.
Main topics:
- Google Ads and YouTube Ads
- Facebook Ads and Instagram Ads
- Copywriting
- Neuromarketing
- Mental Triggers
- Using Google Analytics (Universal Version) with practical exercises and access to a real e-commerce account
Type of access: Lifetime full access to the Udemy platform.
2. Paid Traffic Strategies for Google Ads and Facebook Ads
The purpose of this paid traffic course is to teach strategies for various segments, without requiring you to be an expert to understand and apply them to your campaigns.
The first lessons clearly and objectively show what works in practice, saving you months of study.
It is worth checking out, as all content is based on examples from high-demand segments, such as local businesses, e-commerce, digital products for launches, and B2B companies.
Workload: 12 hours
Certificate: Certificate of completion.
Main topics:
- Paid traffic strategies for different segments
- Google Ads strategies for different niches
- Facebook Ads strategies for different businesses
- Paid Traffic for Local Businesses
- Paid Traffic for E-commerce
- Paid Traffic to Gain Followers
Type of access: Lifetime full access to the Udemy platform.
3. Complete Digital Marketing Course – 23 Courses in 1
This is an alternative for those who want to learn more than just paid traffic, offering a complete immersion in digital marketing.
The content teaches all the skills and strategies necessary to grow your business, get a great job in digital marketing, and help your clients increase and grow their businesses.
Workload: 40 hours
Certificate: Certificate of completion
Main topics:
- Best digital marketing strategies
- Master social media marketing using all social media platforms
- Increase your email list, website traffic, and number of social media followers
- Increase conversions and sales with strategies that work
- Digital marketing strategies
- Social media marketing
- Personalized support and answers to your questions
- 30-day money-back guarantee – if you don’t like the course, you can request a 100% refund
Type of access: Lifetime access through Udemy.
4. Complete TikTok Ads Course – Paid Traffic
This course teaches you the main ways to create campaigns and generate results with TikTok Ads.
There are 6 modules and 15 lessons that show you everything you need to know to create optimized campaigns.
Well-rated on the Udemy platform, the paid traffic with TikTok Ads course is an excellent option for those who want to start generating results with one of the most used apps in Brazil.
Workload: 2.5 hours
Certificate: Certificate of completion
Main topics:
- About TikTok Ads
- Setting up your account
- Creating campaigns
- Reports
- Advanced features
Type of access: Lifetime full access through Udemy
If you are looking for affordable platforms to create websites for your strategies, check out our article on the best tools for creating free websites.
5. Free Paid Traffic Course – Nuvemshop
Nuvemshop offers a free and fast paid traffic course alternative for those who want to learn about this universe.
The classes will present complete tutorials on the main paid advertising platforms, such as Google Ads, Facebook, Instagram, Mercado Livre, Shopee, and TikTok.
Upon completing the course, students will know exactly what to do to increase traffic and conversion rates on their digital channels, taking their business to the next level.
Course length: 1.5 hours
Main topics:
- Paid traffic for beginners
- How to advertise on Google
- How to advertise on Facebook and Instagram
- How to advertise on Google My Business
- How to advertise on Mercado Livre Ads
- How to advertise on Shopee Ads
- How to advertise on TikTok Ads
- How to advertise on Pinterest
Type of access: Free access through Nuvemshop.
6. Paid Traffic Course – ComSchool
ComSchool offers an introductory course focused on the fundamental concepts of paid traffic.
The material is a good option for those who want to get started and learn about digital marketing in a clear and objective way.
Workload: 6 hours
Certificate: Certificate of completion
Main topics:
- Meta Ads
- GoogleAds
- LinkedIn Ads
- GA4
- Metrics and dimensions
Type of access: 12-month access through the ComSchool platform.
7. Mirago Course Platform
Mirago is a platform specializing in offering courses focused on digital marketing.
Therefore, the platform offers several interesting and dynamic courses focused on paid traffic, such as:
- Paid traffic for beginners
- TikTok Ads
- Business Manager
- Google Analytics 4
- Campaign optimization
- Growth marketing
- Facebook and Instagram Ads
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